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Decision Guide

A Guide gets you through difficult territory. They won’t pick your destination, though they may make suggestions. “This summit has a better view.” “We can get to that destination in half the time.” You are in charge of where you want to end up.

Compass Rose

The Guide won’t carry your bags. Your party does the heavy work.

What they will do is lead you by the optimal route to where you want to be. Their knowledge of the area and experience of previous journeys means they can avoid the pitfalls and dead-ends and select easier and quicker paths.

In business terms, that’s what a Decision Guide does. It’s still your business, you understand what you are about, you make the decisions on what you want to change and your people do the work to change it.
I bring the subject matter expertise in making business choices and the experience of seeing how it’s been done before.

I may make suggestions:

I lead you by the optimal route to your objective:

My role is to lead you through the process of making those decisions so that you choose the best option and take the optimal route to business success.